Tourism experts attribute this decline in revenues to several factors, including, first of all, the fact that tourists spend less on non-hotel-related expenses as noted by restaurant owners in tourist areas.
Greece is on track to become a leading luxury travel destination, thanks to its rich natural and cultural heritage, according to Greek Tourism Minister Olga Kefalogianni.
Mitsotakis said his priority is “boosting revenue” and “breaking revenue records” and is focused on “tourism’s overall impact on the country’s development.”
In January - July 2024, the current account deficit increased by 1.3 billion euros year-on-year and stood at 8.6 billion euros according to Bank of Greece.
Lefkada with its stunning beaches, Alonissos with its untouched natural environment, and hospitable Karpathos with its dramatic landscape variations are the top three on the list
Higher tourist arrivals helped drive up Greece's services balance surplus in the first seven months of 2024, according to figures for the balance of payments in January-July 2024 released by the Bank of Greece on Friday.
In an impressive turn of events for Greece’s tourism sector in 2024, international air arrivals reached unprecedented levels, marking a significant increase from the previous year.
However, long-term resident and tour operator Gianluca Chimenti has dismissed the notion of overtourism, arguing that the island is currently experiencing its worst season ever. He claims hotel occupancy rates are below 30 percent and that social media images misrepresent the situation.
Santorini Hoteliers Association President Antonis Pagonis told British media that, "we, as hoteliers of a welcoming island, say yes to any form of tourist activity, but obviously with limits."
Demand for the Greek summer is up 17% this year, and the average price in Greece is 253 euros, the fourth most expensive pan-European average.
Greek Tourism Ministry Olga Kefalogianni signed a memorandum of cooperation with Queer Destinations company on Thursday to promote Greece as an LGBTQ+s-friendly destination
Greek Tourism Minister Olga Kefalogianni took part in a teleconference organized by the Greek-American Chamber of Commerce
From April 1, 2024 Greece is planning to offer exclusive, guided tours of the Acropolis, its most powerful tourist magnet, to handfuls of well-heeled visitors outside normal opening hours.
Ten Greek islands are among the most popular destinations for 2024 for holiday-makers from the Netherlands, according to the Dutch travel website Griekenland.net
In addition, increased tourist flows are now also accompanied by major challenges such as the requirement to upgrade infrastructure and manage destinations that show signs of severe saturation during peak months.
"Greek tourism proved to be exceptionally resilient. I must say that after the pandemic, what we saw as a global trend and I think will continue is people's need to travel more. And in choosing between spending their money on buying a product or the experience of travel,
